What is a active phone number list Content Plan?

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Another mistake that many brands often make is to think about strategies without first having analyzed what are the best and worst practices. But no. It is now when you will have to create the editorial calendar in social networks of your company. In addition, to create a correct content strategy you must define actions aimed at achieving your marketing objectives and aimed at your audience.Depending on what your goals are and where your audience is in the funnel, your strategies and actions will vary.vThere are two ways to active phone number list create content. You can use the content curation technique to get ideas or you can create your own content. Choosing one or the other option will depend on the objectives of your content plan and the resources you have available.Content curation basically consists of researching, finding and selecting the best content from other brands. But you can also use this technique as a radar, to make an analysis and a active phone number list follow-up of future fashions and trends. As content curation tools I use: Ahrefs, Buzzsumo, Feedly and OctoSuite among others.If you prefer to create your own content, you have to know that it is the option that will require the most investment, but it is also the one that will allow you to differentiate yourself from your competition. An advice.

When creating a content plan, we have to know who our buyer person is, yes or yes. It is not about impacting for impacting with our actions. Think. What is the use of an advertising campaign on Facebook Ads if we are not reaching our target audience? We will be losing money by losing it. So it will be essential that you know your audience, their tastes, their feelings and especially where they are .No, we are not going to start creating the content yet. Now we have to active phone number list determine what resources we have. Think about one thing, what is the use of creating a mega content plan on social networks if later you will not have enough financial resources to execute it. Or you will not have the necessary personnel to be able to start it. So before you start thinking about strategies and tactics, first analyze what your financial and human resources are going to be.It is now when we have done all the previous analysis when we have to active phone number list decide in which social networks we must have a presence. A mistake that many companies make is to start opening social profiles without first having carried out any previous study. And that is a waste of time and money. What is the use of creating a company Facebook page if our target audience is not on Facebook? Of absolutely nothing. So decide where you are going to have a presence based on the analysis we have done before.

Once you have done the SWOT analysis , you know who you are going to address and you know how much you will be able to invest, you will have to determine what you want to achieve on social networks. The definition of the objectives is essential for our content strategy to be successful because they will indicate the direction to active phone number list follow and will allow you to determine if you are on the right track or if you are deviating. It is essential that your social media objectives are directly related to your business objectives because, otherwise, you will be wasting time and money.Regardless of what goals you want to achieve with your social media marketing strategy, they should be SMART . That is, they have to be: specific, measurable, achievable, realistic and defined in time.That is, whenever we set an objective we will have to active phone number list associate an action (increase), an amount (20%), what is to be achieved through which channel and in how long.It is now when you have to think about the strategy and the actions that you are going to carry out and not before.