Combining AI output with human contact

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Using Photoshop we have further refined the most important images of Midjourney. We used the Generative Fill tool to clean up the players' busy t-shirts and adjusted some background players. In addition, we manually added the official Dutch team logo on the shirts, as the AI ​​tools alone could not accurately represent these specific elements

Results Midjourney


The final step was to integrate the refined textual and visual elements into a Turkey Phone Number campaign. Although Midjourney is getting better at implementing text in its visuals, the result is still not one hundred percent correct and fonts usually do not look professional and consistent. By combining the AI-generated and human components, we created a multi-faceted campaign that was both creative and polished.

Image Midjourney
Get started with this step-by-step plan yourself
Do you want to create a successful campaign yourself using AI tools?




Make sure you have a clear brief for the campaign you are starting.
Conduct the briefing in ChatGPT and make sure you include important keywords in the prompt (knowledge that is background information for you is usually completely new to ChatGPT. Think of tone of voice, brand identity, target group, channels).
Carefully go through the result that ChatGPT gives. Be critical and ask for alternatives for certain parts that don't seem right.